Hirsch Advisory
Sales coaching for leaders.First Impression Audits for service businesses.
The first conversation decides who wins the business, whether it’s a cold call to a CFO, the greeting at the host stand, or the welcome at a client dinner. I coach owners, partners and sales leaders on the few changes that turn first calls into meetings, first visits into loyal customers, and first introductions into clients.
Nearly 25 years in sales and client experience.

Explore the site
- 1The Verdict
What do people say about your business when you’re not in the room?
The one sentence that decides whether the next customer chooses you.
Read more → - 2Your numbers
What does a lost customer really cost you?
Put in a few of your own numbers and see it in about a minute.
Run your numbers → - 3How I help
Sales coaching, audits, talks and events
For sales leaders, founders and partners, for restaurants and service businesses, and for the rooms that build relationships. A fixed fee, agreed before any work begins.
See how I help → - 4Who I am
Nearly 25 years on both sides of the counter
The experience behind the coaching, and why hire me.
Read my story →
Start here
A short first conversation
About 30 minutes, free, and I’ll tell you honestly whether I can help.